Case Studies
Maids and Moore
Maids and Moore is a prominent house cleaning service provider in Austin, Houston, and the surrounding areas. With years of a well-established brand presence, they have long been recognized as leaders in the industry. Despite their prominent status, the company experienced some challenges in achieving their desired results.
The client’s foremost focus was an updated website design, geared toward enhancing user experience and optimizing performance. They also sought to elevate their search engine rankings, particularly in local and organic searches.
Our main objective was to revamp their website with a modern aesthetic and a streamlined structure
We embarked on a comprehensive redesign project and envisioned a modern and intuitive layout, aiming to deliver a visually appealing and user-friendly website.
The first steps included:
- Conducting a comprehensive website audit to assess the current state and identify areas for improvement
- Collaborating with the client to gather insights into their target audience, service offerings, and design preferences
- Conceptualizing a modern and user-friendly website design, incorporating elements to enhance user experience and engagement
We wanted to specifically boost their organic and local rankings for Houston and Austin, with the client’s new focus being on Katy, which we’re developing.
- Performing keyword research to identify relevant search terms and opportunities for optimization
- Optimizing website content, metadata, and on-page elements to improve search engine visibility
- Implementing local SEO strategies, including optimizing Google Business Profile listings and building citations to enhance local presence
- Monitoring and analyzing performance metrics to measure the effectiveness of SEO efforts and refine strategies accordingly
Ten Key Remodels
Ten Key Remodels is a design & build company from Edmond, OK. They offer their services in Edmond, Oklahoma City, and many of the surrounding suburbs of the OKC metro area. Founded in 2012, they are an established and trusted contractor in the area.
Ten Key Remodels joined us in November 2020. Despite existing for years, the client’s website was not well-optimized for SEO. As a result, the company had next to no rankings to their name.
Our focus was on revamping the website with cutting-edge SEO techniques and user-centric design principles.
We also fine-tuned the client’s Google Business Profile (Google My Business) to meet the search engine’s stringent criteria, bolstering their online visibility and reputation within the local community. With a meticulously curated keyword strategy encompassing 350 targeted keywords across key locations, including Edmond and Oklahoma City, we laid the groundwork for sustainable organic growth and increased local prominence.
The first steps were:
- Initiating a comprehensive overhaul of the client’s website, implementing the latest SEO practices
- Optimizing the client’s Google Business Profile accurate information to ensure maximum visibility in local search results
- Extensive keyword research and analysis tailored to the client’s target locations and services
With over 300 keywords ranking in the top 10 search results, our collaboration with Ten Key Remodels has undeniably propelled their online visibility and organic reach to new heights.
- Over the course of three years, our strategic digital marketing efforts have led to a doubling of the client’s revenue
- Due to growth, the company has expanded its service offerings to include design-build services
- Addition of extra employees to accommodate increased demand and workload